Riz Bijou Awarded Best Rice Brand in Cameroon for the Second Consecutive Year
Olam Agri, a leading agribusiness and a major rice distributor in Cameroon, is proud to announce that ‘Riz Bijou’, one of the brands from its fragrant rice range popularly known as “Rice of the People”, has been recognised as the “Best Rice Brand” in Cameroon for the second consecutive year by (FOCACO) Fondation Camerounaise des Consommateurs, a leading consumer rights civil society organisation.
The two-step selection process involved conducting a general survey with consumers followed by a judging panel comprising industry experts. The judging criteria includes Awareness, Consumer Satisfaction, Value Addition and Distribution.