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Transforming 
Farming & Communities

Sesame farmers harvesting in Nigeria Sesame farmers harvesting in Nigeria
Sesame farmers harvesting in Nigeria Sesame farmers harvesting in Nigeria Sesame farmers harvesting in Nigeria

Farmers are the backbone of global food security. We’re improving their livelihoods through initiatives that make farming better and smarter. 

Transforming agriculture starts with being a trusted partner to farmers. We work with and source from farmers across multiple supply chains and geographies, working closely with them to build long-term relationships based on responsible business practices and trust.

Our sustainability programmes aim to enhance the livelihoods of farmers and improve living conditions in the rural communities where many of them live. Access to knowledge, skills, inputs, and tools are vital ingredients for success, alongside close collaboration with governments, civil society, and other partners. In 2022, we supported nearly 400,000 smallholder farmers through our livelihood programmes.

Fostering Livelihoods and Social Equity

Fostering Livelihoods & Social Equity

By supporting rural women with education and training initiatives, we’re creating generations of entrepreneurs with the means to improve their own livelihoods and contribute to the well-being of their communities.  In Côte d'Ivoire, from 2018 to 2023, we mobilised and trained 7,000 community members, primarily women, to form 200 Village Savings and Lending Associations (VSLA). Our target is to reduce social inequities for 200,000 women, youth, and marginalised groups across the world.

Integrating Regenerative Agriculture

Integrating Regenerative Agriculture

Transforming global supply chains across commodities involves tackling various complexities from farm to fork. Hear from Julie Greene, our Chief Sustainability Officer, and how we're leading efforts to champion nature-based solutions, ensuring sustainable production throughout the entire value chain.

Making Every Grain of Rice Count

Around 30% of food is lost or wasted before reaching plates. We’re identifying food and crop loss hotspots and working with farmers to address these losses. In collaboration with Wageningen University, we pinpointed that Nigerian rice farmers lose a third of their production during harvesting, threshing and transport. We partnered with the Japanese government to provide mechanical harvesters and threshers to 700 farmers. Mechanisation can help rice farmers save almost half a tonne of rice and reduce emissions by 14%. We plan to expand this approach to other crops and countries.

Making Every Grain of Rice Count

Empowering Women Entrepreneurs

We’re upskilling women in Nigeria through our Crown Flour Angels initiative by equipping them with valuable skills in baking. Armed with their newfound skills and certification, these women had the opportunity to seek employment in the hospitality sector or set-up their own bakeries. Launched in 2021, the initiative has empowered 120 women with the means to be financially independent, and give them the opportunity to better contribute to the wellbeing of their families, communities and economic growth of Nigeria. 

Empowering Women Entrepreneurs

Crop Insurance for Smallholder Farmers

Many smallholder farmers around the world are unable to access affordable crop insurance. Under the 'Pay-at-harvest' crop insurance initiative, we have partnered with Heifer International and Pula to provide farmers in Nigeria with innovative crop insurance based on Area Yield Index. In 2022, its pilot year, approximately 3,110 rice farmers received 113 million Naira (amounting to average of US$83 per farmer) in insurance pay-outs to protect against yield losses from dry spells, floods, pests and plant diseases.

Scaling Up Mechanisation

To reduce the need for farmers to rely on intense labour resources, we are testing labour-saving technology, such as modified scythes and scaling up access to mechanisation. This enables farmers to increase their yield and add new revenue streams. Through our Gouassou programme, some 300 farmers and 32 rubber cooperatives in Côte d'Ivoire received 2,500 pieces of tapping equipment needed for harvest. 

Promoting Sustainable Farming Practices

We take a hands-on approach to sustainability by providing tailored support to train smallholder farmers in Good Agriculture Practices (GAP) to equip them with the knowledge and resources to farm safely and sustainably.

With GAP training, our cotton farmers have enhanced their incomes through changes in yield and resilience through the adoption of sustainable farming practices. Measures include land preparation, weed management, soil and moisture conservation, integrated nutrient, pest and disease management, as well as decent work practices.

Increases in yields by 15-20% is translating to up to an additional US$300 of income per farmer, per year. Moving forward we strive to train all cotton farmers in our supply chain annually.

Partnering to Scale Our Impact

We continue to review our own operations and supply chain to make positive changes. However, we can't make the level of change required alone. We partner with organisations to achieve greater impact, are active in a number of sector-wide initiatives and also collaborate with customers to help them mitigate their environmental impacts.

Sustainability Across Other Areas of Our Value Chain
 

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